Hale
For Ko Olina
MEDIA KIT 2020
Ko Olina Resort is spread throughout 642 acres along the sunny western shoreline of O‘ahu. This master-planned, active family resort community is the only one of its kind on the island with sweeping ocean-to-mountain views and two miles of white sandy beaches. World-class accommodations and amenities include the Four Seasons Resort O‘ahu at Ko Olina, Aulani, A Disney Resort & Spa, Marriott’s Ko Olina Beach Club, Ko Olina Golf Club, oceanside wedding chapels, the Ko Olina Station retail and business center, and the deep draft Ko Olina Marina.
DISTRIBUTION
- In-room at Four Seasons Oahu at Ko Olina (371 rooms) and Marriott Ko Olina Beach Club (550 units)
- On-site at Ko Olina Marina, Beach Villas at Ko Olina, Ko Olina Golf Club, Ko Olina Station & Center, Ko Olina Realty, and events hosted by Ko Olina Resort Association
READERSHIP
READER ENGAGEMENT
- 97.6% of visitors view in-room publications
- On average, visitors spend 39 minutes engaged with in-room publications
- Visitors refer to in-room publications an average of 2.5 times during their visit
- Most readers report taking action based on information and advertising within the in-room publication
SPENDING PROXIMITY
In-Hotel Spending: 13%
Out-of-Hotel Spending: 87%
RATES & DEADLINES
RATES
PREMIUM POSITIONS |
|
| BACK COVER | $6,000 |
| 1ST SPREAD | $5,500 |
| PREMIUM SPREAD | $5,000 |
| TOC | $3,250 |
| MASTHEAD | $3,250 |
*Only available with an annual commitment (2x per year).
RUN OF BOOK |
1X |
2X |
| 2 PAGE SPREAD | $4,750 | $4,250 |
| FULL PAGE | $2,700 | $2,370 |
*All prices listed are per issue. Rates do not include 4.712% HIGET.
Rates eligible for an agency discount. Restrictions may apply.
Minimum 2x insertion for all premium positions.
PRODUCTION DEADLINES
APRIL — SEPTEMBER 2020 |
|
| SPACE DEADLINE | 11/8/2019 |
| MATERIALS DUE | 11/22/2019 |
OCTOBER 2020 — MARCH 2021 |
|
| SPACE DEADLINE | 11/8/2019 |
| MATERIALS DUE | 11/22/2019 |
ADVERTISING SPECS
FINAL TRIM: 8.25" x 11"
2 PAGE SPREAD: 16.75" x 11.25"
Includes 0.125" bleed. Note that Hale has rounded outer corners.
LIVE AREA: 16" x 10.5"
TRIM: 16.5" x 11"
*If you have content crossing over the spine, the element that crosses over needs to be moved away from the spine 0.25” on each page so the crossover will align in the finished piece.
**Perfect alignment of type or design across the gutter of two facing pages cannot be guaranteed.
FULL PAGE: 7.55" x 10.3"
A 0.35” white border will frame your full page ad to create the final trim. Do not include bleed or crop marks.
ACCEPTABLE AD FORMATS
- Minimum 300 dpi in high-res PDF format
- Acrobat 6 (PDF 1.5) or above compatibility
- CMYK, all black should be (K = 100%)
- 4-color
SUBMITTING AD MATERIALS
Please email ad materials directly to: [email protected]. Or use a file sharing program such as Dropbox, Google Drive, WeTransfer, or similar.
CONTACT
LOCATION
NMG Network
36 N. Hotel St., Suite A
Honolulu, HI
808.688.8349
OPERATIONS
Jason Cutinella
Chief Executive Officer
[email protected]
Joe V. Bock
Chief Revenue Officer
[email protected]
EDITORIAL
Matthew Dekneef
Editorial Director
[email protected]
ADVERTISING
Mike Wiley
VP Sales
[email protected]
Phil LeRoy
National Sales Director
[email protected]
Chelsea Tsuchida
Key Accounts & Marketing Manager
[email protected]
Helen Chang
Marketing & Advertising Executive
[email protected]
Francine Naoko Beppu
Network Strategy Director
[email protected]
SUBMIT MATERIALS TO
Kylee Takata
Sales Assistant
[email protected]
RECOGNITION
Pele ADDY®
"Special Judge's Award"
Palm, The MacNaughton Group / Kobayashi Group
Pele Gold ADDY®
"Magazine Design" "Editorial Spread of Feature" "Elements of Advertising Still Photography B&W"
Palm, The MacNaughton Group / Kobayashi Group
"Cover Series"
Hopper, Mokulele Airlines
"Microsite" "Digital Publication"
FLUX Hawaii
"Travel & Tourism — Entire Magazine Design"
RESERVE, The Surfjack Hotel & Swim Club
Pele Silver ADDY®
"Travel & Tourism — Entire Magazine Design"
Living by Halekulani
Lei Magazine
"Editorial Spread of Feature"
Living by Halekulani
"Magazine Design"
Living by Halekulani
FLUX Hawaii
Lei Magazine
Pele Bronze ADDY®
"Cover" "Elements of Advertising Still Photography Color"
FLUX Hawaii
"Travel & Tourism — Entire Magazine Design"
TABLE, Vive Hotel
AIGA Five-O
"Award of Excellence"
Living by Halekulani
"Top 5 Winner"
FLUX Hawaii
Honouu Biennial 2017: Middle of Now | Here
Maggie Award
"Best Use of Video in Editorial Long Form/Consumer" "Best Cover (Circ. Under 75,000)/Consumer"
FLUX Hawaii
"Visitor's Guides (Circ. Under 75,000)/Consumer"
Lei Magazine
"Best Editorial Layout (Circ. Under 75,000)/Consumer"
Living by Halekulani
Pele ADDY®
"Best of Show in Design"
Lei Magazine
Pele Gold ADDY®
"Publication Design — Book Design"
RESERVE, Waikiki Parc Hotel
"Publication Design — Entire Magazine" "Travel & Tourism — Entire Magazine Design"
Lei Magazine
Pele Silver ADDY®
"Cinema Advertising — In-Theater Commercials or Slides" "Cinema Advertising — Movie Trailers" "Elements of Advertising — Cinematography"
HIFF Moments Trailer, HIFF
"Out of Home — Posters — Campaign"
HIFF Moments, HIFF
"Publication Design — Editorial Spread or Feature" "Travel & Tourism — Entire Magazine Design"
Living by Halekulani
"Publication Design — Entire Magazine Design"
Chinatown
Forward Journal, Ward Village
"Publication Design — Magazine or Book Cover"
FLUX Hawaii
"Travel & Tourism — Entire Magazine Design"
Hopper, Mokulele Airlines
Living by Halekulani
Pele Bronze ADDY®
"Publication Design — Cover, Editorial Spread or Feature — Series"
Foundry, Our Kaka’ako
"Publication Design — Entire Magazine Design"
RESERVE, Waikiki Parc Hotel
"Travel & Tourism — Entire Magazine Design"
TABLE, Vive Hotel
Pa’i Award First Place
"Visitor Publication Excellence (Circ. Under 500,000)"
Living by Halekulani
"Essay Photography"
FLUX Hawaii
Pa’i Award Second Place
"Arts & Entertainment"
Living by Halekulani
"Online Video"
FLUX Hawaii
Maggie Award
"Best Series of Editorial Photographs/Trade & Consumer"
Lei Magazine
SPJ Excellence in Journalism First Place
"Best Multimedia Presentation"
FLUX Hawaii
SPJ Excellence in Journalism Finalist
"Profile" "Sports Reporting" "Arts/Entertainment Writing" "Body of Work, Single Writer"
FLUX Hawaii
"Feature Writing Short Form"
Lei Magazine
"Feature Photography"
Living by Halekulani
Pele Gold ADDY®
"Collateral Material — Magazine Desing"
Foundry—Makers, Kamehameha Schools
"Travel & Tourism — Magazine Design"
Lei Magazine
Pele Silver ADDY®
"Collateral Material — Magazine Design"
ROOM + SERVICE, Hotel Renew
"Travel & Tourism — Magazine Design"
ROOM + SERVICE, Hyatt Regency Maui Resort & Spa
"Advertising for the Arts & Sciences — Integrated Campaign"
#MyHIFFMoment, HIFF
"Elements of Advertising — Photography Campaign"
Faces of HIFF
Pele Bronze ADDY®
"Collateral Material — Cover"
ROOM + SERVICE, Hotel Renew
"Spread or Feature"
Kikaha "The Making Mill", Island Air
"Collateral Material — Magazine Design"
"Chinatown: The Nothing"
Maggie Award
"Best Overall Publication Design (Circ. Under 75,000)/Consumer"
Lei Magazine
"Visitor's Guides, Guides, Catalogues & Directories (Circ. Under 75,000)/Consumer"
ROOM + SERVICE
Pele ADDY®
"Best of Show in Design" "Special Judge's Award"
innov8
Pele Gold ADDY®
"Travel & Tourism — Book Design"
ROOM + SERVICE
"Collateral Material — Publication Design Series"
innov8
"Collateral Material — Publication Design Cover"
FLUX Hawaii
Pele Silver ADDY®
"Travel & Tourism —Magazine Design"
innov8
Pele Bronze ADDY®
"Collateral Material — (Entire) Magazine Design"
FLUX Hawaii
POLICY
BILLING & EARLY PAYMENT DISCOUNT
An additional 2.5% discount is available to all advertisers who pay in advance of the publication date. Installment billing options are available.
SPECIAL REQUESTS
For non-traditional ad sizes, inserts, and other requests, please consult with your NMG representative.
TAX
Rates quoted do not include tax. Please add 4.712% Hawaii State General Excise Tax to all purchases.
GENERAL RATE POLICY
Regulations covering acceptance of advertising: Rates quoted are effective for the 2020-2021 issue(s) and apply to annual 4-Color advertising. Ads will be billed on publication date with payment due within 30 days. We require written notice of cancellation of any advertising contract 30 days prior to the published space reservation deadline for the next scheduled issue. Rates eligible for agency discounts. Restrictions may apply.
For premium positions and Special Sections, we require 60 days written advanced notice for any cancellation. Upon cancellation of the contract, the advertiser may be required to remit frequency discounts on previously billed ads. All advertising is subject to Publisher’s approval and the Publisher reserves the right to reject any advertising.